Andrew Mayfield from Optimal Workshop spoke at Friday’s Design Bootcamp, on the topic of User Experience.
He emphasised the need for “iterations” in design, and shared this interesting paradox:

Andrew shared a reading list (some of these titles are now “classics” in this field):

Some more reading on iterations and design (for startup companies, but relevant, I think to Design students), can be found in this recent article on ReadWriteWeb.



